“Feel the connection. If you share the same style, your combination of ideas will turn out incredibly amazing!”

– Cinthya Aguilar

 

I want to start this blog post by telling you my story with Cinthya. She is a former client of mine, and after we both moved to Austin, TX we became great friends. It is really easy to fall for her she is so charismatic and will always make you feel like you’ve known her for years. After she decided to launch Lunita Calligraphy, her business as a wedding stationary designer I couldn’t be more excited for her. She is very talented and passionate about her work and it reflects on the beautiful work she has done with now-married couples, I love that she is not only passionate about designing but she has a special love for weddings.

When choosing your wedding invitation there are infinite options, and if on top you have to decide on flowers, photographer, cake, venue, dress, it can get overwhelming.  How can you choose your ideal designer, color palette, paper, and style? Cinthya from Lunita is here to answer all those questions and give you the best tips to choose the perfect designer and invitation that will give a face to your event. Please read on to this interview and fall for her and her amazing creations.  Don’t miss the free customized design download from Lunita at the end of the post!

 

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Who are you and what do you do?

My name is Cinthya Aguilar, and I am the founder and creative mind behind Lunita Calligraphy. I enjoy the small things in life, I love nature, messy hair, the ocean, mermaids and I am intrigued by the weirdness in dreams. I currently have a full time job as a Marketing Coordinator, I am pursuing a Graphic Design certificate, I try to workout at least 4 days a week and I work on projects for Lunita on my spare time. My days are crazy busy and I love it!

Where did you grow up and how did you discover your love for calligraphy and design?

I was born and raised in Cd. Juárez México, I moved to Austin almost 3 years ago in September 2014, after I got married to the love of my life.
I believe we are all born with a purpose, every single one of us is meant to do something special. I was that girl doodling everywhere! I mean, really my whole life I’ve been in love with design, lettering, typefaces, obsessed without knowing why to see other people’s handwriting. Ever since I have memory, illustrations, paintings and crafts have been my most delightful escape to my own perfect world. It wasn’t until a little over a year ago here in Austin, when I actually discovered my love for calligraphy.
Everything started as a hobby, after my husband gave me a set of watercolors, paper and brushes—yes that was the BEST GIFT EVER—so I started playing with it, then I found a calligraphy course online, I bought some nibs, india ink, smooth paper and began to practice. I fell in love instantly. I believe this passion has always been with me, if I look back in time, I’ve really been in love with this my whole life.

What is your ideology as a creative person?

Explore, try new things, pay attention to your surroundings, there is inspiration everywhere!

What is a must thing a couple should know when choosing the right wedding invitation?

It is all about their style, invitations have their own personality. Couples should think about their story, what style represents their love for each other.

What is your favorite part of the design process when working with a couple?

Meeting them. I love weddings… and getting to know the couple is definitely the best part. I get as much as excited as them about their big day! I truly understand how important it is to them to have the perfect invitation suite and I really put my heart into it, and do my best to create the perfect design for them.

How important is choosing the right color palette depending on the season?

I think this truly depends on the couple.  I mean, it’s their wedding, they can choose any colors they like. Of course I always give them my best suggestions depending on the theme of their wedding and the season, but at the end of the day, it’s their decision and it really doesn’t matter if their wedding is in the middle of summer and they want to go with a winter color palette. I’d make sure the color combinations work well together and that the whole composition suites their expectations.

Top 5 tips you can give a couple who are searching for the right designer

Great question, I hope this is helpful:

  1.       First of all, look at their previous work, if you like her style, well… hire her.
  2.       Don’t ask them to recreate someone else’s work. Every designer is different, and we all have style of our              own.
  3.       Feel the connection. If you share the same style, your combination of ideas will turn out incredibly amazing!        Think of the possibilities, two minds are better than one 😉
  4.       A good designer will always explain in detail the reasons behind their designs, why some typefaces work                better than others, what colors work better together, etc… Communication is key in the design process.
  5.       A good designer should also be a good listener. By actually listening, a designer can learn of what really                  matters to others rather than assuming we know what’s best for those we are designing for.

Do you have a ritual for inspiration?

Yes and no. Sometimes inspiration comes when you least expect it, and when that happens, I just write down that idea, draw a rough sketch, take a picture or make a note on my phone for later, and while sometimes this is an easy part of the process, other times you need to work a little more into it. My ritual starts by setting up some good 5 hours at least to begin—you never want to cut off inspiration. I start with a mood board, some color palette options, magazine cuttings, background music of course, then I begin to draw rough sketches, and finally put all the pieces together. Usually I have something in mind, but after a while working on it, it turns into something different, so I just go with it. Sometimes you end up having a great piece of art by accident! There is no right or wrong when it comes to inspiration… my advice? just go w i l d.

What kind of couples should contact Lunita?

All the couples in the world! Haha… A couple who has their own unique style and wants something custom made that will suit them perfectly.

What do you love about weddings?

Everything! I’ve been married for 3 years now, I’ve had one small and one big wedding already, and I am working towards convincing my husband to get married again! that is how much I love weddings.

 

 

 

 

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Love,

Jessica

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